Scientific Notes of the Institute of Journalism. Vol. 2(83), 2023

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Contents

IN THE SYSTEM OF SOCIAL COMMUNICATIONS

Neolexemes with the Component Media
in Dictionaries and Scientific Discourse on Social Communications

Nadiya Balandina, Odesа Polytechnic National University

Lexical-Semantic Faults in Journalistic Texts (Based on the Material of the UNIAN News Tape)
Iryna Marynenko, Taras Shevchenko National University of Kyiv

Otiumportal: Semantic Dominants of the Textual Space (on the Material of Article Headlines about Tourism)
Nataliya Shumarova, Taras Shevchenko National University of Kyiv
Vladyslav Mykhailenko, Taras Shevchenko National University of Kyiv

JOURNALISM / PUBLICISM

Artistic and journalistic genre in the Ternopil region district press: analysis of local lore content
Olga Peleshok, Ternopil Volodymyr Hnatiuk National University

HISTORY OF JOURNALISM

Richard Steele is a Publicist and Organizer of the English Periodical Print Media
Olexander Meleshchenko, Taras Shevchenko National University of Kyiv

ADVERTISING AND PUBLIC RELATIONS

Individual and Mass Emotions in Marketing Communication: the Role, Place and Meaning of Brands and Science
Alevtyna Demutska, Taras Shevchenko National University of Kyiv

JOURNALISM EDUCATION

TV and Radio Education in War Times: Bachelor Stories of the Department of TV and Radio Broadcasting
Oles Goian, Taras Shevchenko National University of Kyiv
Illia Khomenko, Taras Shevchenko National University of Kyiv

RESEARCH OF MASTERS AND POSTGRADUATE STUDENTS

China‘s Modern Media Market
Rigele Na, Taras Shevchenko National University of Kyiv

Choosing corporate communications channels at the bank’s industry during the war
Inna Levchenko, Igor Sikorsky Kyiv Polytechnic Institute

Practical implementation of PR tools in the system of social communications of higher education institutions (on the example of top universities in Ukraine and in the world)
Mariia Sabadash, Taras Shevchenko National University of Kyiv

Brand communications in TikTok: thematic and formats analysis of videos of Ukrainian companies
Dmytro Oltarzhevskyi, Iryna Popaz, Taras Shevchenko National University of Kyiv

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