Scientific Notes of Institute of Journalism, Vol. 2 (85) 2024

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Contents


IN THE SYSTEM OF SOCIAL COMMUNICATIONS

The Phenomenon of Virtual Influencer in Digital Communication
Dmytro Oltarzhevskyi, Taras Shevchenko National University of Kyiv

Semantic and Expressive Potential of Punctuation Marks in Headlines
(Based on the Material of Article Headlines on OtiumPortal Website)
Nataliya Shumarova, Taras Shevchenko National University of Kyiv

AI implementation in publishing processes: analysis of challenges and benefits based
on practical cases of publishing houses
Oleksii Sytnyk, Taras Shevchenko National University of Kyiv

Pilgrimage in the Context of the Social-Communication Approach
in the Process of Institutionalization: Ukrainian and Foreign Experience 
Svitlana Panchenko, Taras Shevchenko National University of Kyiv

Conceptual Qualification of Motivation in the Design of Communication Environments: ab ovo
Vitalii Kornieiev, Taras Shevchenko National University of Kyiv
Tetiana Sashchuk, Taras Shevchenko National University of Ky


JOURNALISM / PUBLICISM

The Means of Expression in Victor Hugo’s Publicism
Olexandr Meleshchenko, Taras Shevchenko National University of Kyiv

Topics of Modern Ukrainian blogs (on the Example of the Online Publication «Ukrainian Pravda»)
Solomiia Hnatyshyn, І. Horbachevsky Ternopil National Medical University

The Ideology of the “Russian World” and its Implementation in the Media of the Ukrainian Orthodox Church in 2022–2024
Alla Boіko, Taras Shevchenko National University of Kyiv
Danilo Filonenko, Taras Shevchenko National University of Kyiv

Reflections of Ukraine in the lens of of the French edition of Le Monde
Nataliia Zhelikhovska, Taras Shevchenko National University of Kyiv
Maryna Hrytsoiko, Taras Shevchenko National University of Kyiv


RESEARCH OF MASTERS AND POSTGRADUATE STUDENTS

Artificial Intelligence in Journalism: the Future of Media under the Influence of New Technologies
Oleksandra Iaroshenko, National University of Kyiv Mohyla Academy

Use of Social Networks as an Integral Part of Advertising and PR-strategies of Universities (on the Example of Leading Universities of Ukraine)
Mariia Sabadash, Taras Shevchenko National University of Kyiv

 

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